Blake Stephens
Copywriter

• Pizza Hut

Melts x Flyana Boss

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Pizza Hut
Gotta Have Melts

TV/SOCIAL2023
It’s not every day you get to write a rap with an up-and-coming bestie duo, learn how to direct Craig Robinson from Paul Hunter, and create an extra cheesy banger, but hey, this was one of those good days.

To help build Pizza Hut as “the unofficial pizza of pop culture,” we collabed with Flyana Boss to promote the latest innovation in the Pizza Hut kitchen: Melts.

Made at GSD&M

GCD: Wade Alger
CD: Jon Williamson/Leigh Browne
AD: Ramsey Chandler
Director: Joy Kilpatrick (Pretty Bird)
Producer: Jon McAdorey/Kate Chartier

Featured in:
Ad Age – Editor’s Pick (Sep. 18th 2023)
CampaignUS
Washington Post
HipHopDX
UPROXX
SOHH
Eye on Pop
Rapify
Crumpe
PR Week

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